Enigin Media

Media See-Saw - Enigin View

Do you not just love the media - they swing from one opinion to another and then they are so often tainted by political angles.

Climate change and becoming energy efficient is a case in point, you will see papers and TV pick up the story and promote sensible energy use and environmental solutions - the next day they will run with the anti-climate change lobby and start calling people tree-huggers and alarmists.

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Enigin & The Media

IT is great when you find you have been mentioned in some unknown magazine on the otherside of the world.

This happened only last week when it came to my notice that the on-line magazine thealternativepress.com, New Jersey’s daily environmentally-friendly all-online alternative to a local newspaper.

They carried a report that Print Tech of Mountainside, New Jersey, had taken a major leap along the road to energy conservation - how?

By installing a state-of-the-art monitoring device, the Eniscope (from Enigin), to assist in determining power factor, peak demand and a host of other indicators to pinpoint Print Tech’s current efficiency level.

The local independent Distributor had made the sale and installation and it was pleasing to see that it made the local press - providing vital publicity.

As Oscar Wilde stated: “There is only one thing in the world worse than being talked about, and that is not being talked about.”

So being mentioned all around the world in different publications, on-line and on-paper, is vital to all businesses. So thank you thealternativepress.com.

Steve Hill